Playing to the strengths of digital printing
"We stand for customized developments and for innovations," explains Hans-Peter Süßlack, Business Process Manager at Rondo. "Offset printing has its limits when it comes to the personalization and run lengths of just one pack. That's why we took a serious look at digital printing. We tested quite a few systems in the past four years. We saw the Primefire 106 at drupa 2016 and opted for this machine after various tests." The Primefire 106 is the first industrial digital printing press for packaging in B1 format and thus is the perfect complement to the Speedmaster in 70 x 100 format.
As well as the possibility of producing pharmaceutical packaging from batch sizes of one at the lowest possible cost, the Primefire 106 also makes an impression through its ability to add variable data such as serial numbers while the packaging is being printed. "A decisive factor in addition to the right format is the long-standing, reliable and trusting partnership with Heidelberg," confirms Jörg Oswald, Director of Operations at Rondo. "A stable customer/supplier relationship with a high degree of trust and a high quality standard is very important in the pharmaceutical industry. The motto is safety, safety, and once again safety." With this in mind, a development project for the Primefire 106 consists of being able to print custom serial numbers in order to prevent counterfeit medicines under the EU Counterfeiting Directive. This subproject should become reality in 2019.
The Primefire 106 is installed right beside the Speedmaster XL 105 in Rondo AG's production hall. "Both systems complement each other's respective strengths, which in turn benefits the customer. The Primefire 106 handles shorter runs and jobs involving variable data, while the Speedmaster XL 105 is perfect for longer runs," adds Giovanni De Luca, Director Operations for Switzerland at Rondo. "Heidelberg's extensive color expertise ensures that end customers cannot see any difference - a must in the pharmaceutical industry."